We wrote a piece about technology and culture in Qz.com.
Future technologies must be designed to free us from our screen addiction
Looking back at technology over the years, it’s funny how quaint the older stuff seems: From simple telephones to basic games, innovation used to focus on functionality, task and purpose.
Since then, tech has gone from Space Invaders to literal space invaders, with software eating the world and devices crawling their way up from our pockets and onto our bodies. But the real change has come from how they now hook into our minds.
Every digital experience is self-aware, tweaking and customizing itself to be better, more enticing—to suck users further in and increase its all important “active users” metric. But that begs the question: in this time of ruthlessly efficient entertainment design systems, are we still having fun?